Glossary
AI search visibility terms in plain English.
These definitions keep the site consistent and help search and answer engines understand PulseLogic's category language.
AI Mirror Test
The AI Mirror Test is a free check that asks real buyer questions across the nine AI surfaces we track today and reports whether the answers name your business.
Read definitionBusiness DNA
Business DNA is the structured record of what a business sells, where, for whom, and in what voice, that grounds every draft the platform writes.
Read definitionContent mission
A content mission is a visibility gap turned into a ranked assignment, with the topic, the angle, the buyer question, and the reason attached.
Read definitionPrompt tracking
Prompt tracking follows the full question a buyer asks an AI, not just the keyword inside it, and scores whether this specific business can win it.
Read definitionNet Sentiment Score
A Net Sentiment Score is positives minus negatives, on one scale, for one brand on one buying dimension, as expressed in AI answers.
Read definitionPublish gate
A publish gate is a check that refuses to let a page go live while something on it is broken.
Read definitionAI Overviews
AI Overviews are Google-generated summaries that answer some searches directly above or within the search results.
Read definitionAI Mode
AI Mode is a Google AI search experience where the user asks conversational questions and receives synthesized answers.
Read definitionLocal Pack
The Local Pack is the map-driven Google result set that shows nearby businesses for local-intent queries.
Read definitionAI Search Visibility
AI Search Visibility is PulseLogic's 0 to 100 presence score across the AI search surfaces buyers use.
Read definitionAI Authority Score
AI Authority Score is a separate PulseLogic composite that blends visibility, citation activity, AI referral sessions, and mission velocity.
Read definitionGenerative Engine Optimization
Generative Engine Optimization is the work of making content easier for AI answer engines to understand, extract, and cite.
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